THE BASICS

Start by compiling the following information

		Company Logo
		Company Information
		Color Scheme or Company Colors
		Photographs or audio clips you would like presented on your web site This material is crucial for a sucessful storyboard. This will save time with your site design and help to create a page flow throughout your web site.
		Content/text for your main, about us and services pages.

Take into consideration offering "Web Specials" through eMail campaigns to keep customers visiting your web site and help generate "word-of-mouth refferals".

You may want to set up messageboards or forums, or have a password protected members, customer or employee area for special content or secure information.

Market Your Site — don't depend on only the internet to market your website — make sure you update your employee business cards with your web address and eMail address and do a direct mailing for active customers to advertise your companies web site and your new "Web Specials".

Last but not least, there's no better promotion than paid promotion. If you do not want banners and logos from other companies on your site from link exchange services you can still get results by paying for your promotions. Most major search engines offer a placement service.

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To find out more about why your company should have a website view our Frequently Asked Questions